March Madness Music Festival

The 2023 NCAA Men’s Final Four March Madness Music Festival – presented by official NCAA Corporate Champions AT&T, Coca-Cola and Capital One – lands at Discovery Green in Houston as part of this year’s NCAA Men’s Final Four celebrations. The three-day FREE, with registration, music festival will offer fans electric performances from A-list artists during the most anticipated weekend in college sports.

The Music Festival has brought one-of-a-kind concert experiences to over 150,000 music fans each year. Past performers included Aerosmith, The Chainsmokers, Macklemore and Ryan Lewis, Kendrick Lamar, Maroon 5, Fall Out Boy, Twenty-One Pilots, Aloe Blacc, Lukas Graham, Flo Rida, Panic! At the Disco, Pitbull, and Jason Derulo. Additional performers who have helped celebrate Men’s Final Four weekend throughout the years include Rihanna, Imagine Dragons, Zac Brown Band, Lady Antebellum, Weezer, Bruce Springsteen and the E Street Band, Jason Aldean, Tim McGraw, The Killers, LL Cool J, Sting, Dave Matthews Band, Muse, Kings of Leon, Jimmy Buffet, KISS, The Black Keys, Kenny Chesney, and Taylor Swift among many others.